graphyne®
Graphyne® fundamentals
One system supports all must-have features
for Pay-TV operation
Deployable as an end-to-end system, or individual modules
enriching existing Pay-TV platform.
graphyne® provides all the essential tools needed to manage a Pay-TV service. Operators can handle metadata for live TV channels, electronic program guides (EPG), channel lineups, and favorite lists. The system also allows real-time configuration and customization of applications, making it easier to tailor the user experience. Additionally, it supports remote software upgrades for STBs, reducing maintenance costs and ensuring smooth operation.
Never miss a moment! The Catchup feature lets viewers watch past broadcasts, while Start-Over allows them to restart a live program from the beginning. These features enhance flexibility, giving users full control over how they watch TV without worrying about rigid schedules.
Cloud PVR enables users to record and store their favorite shows in the cloud, allowing them to watch on demand from any device. This removes the need for local storage on STBs and ensures that recordings are always available, even if a device is replaced or upgraded.
Operators can easily create and manage a Video-On-Demand (VOD) catalogue for subscribers. This feature enables efficient content organization, making it simple for users to browse and discover movies, series, and exclusive content.
graphyne® uses AI-powered algorithms to provide personalized content recommendations. By analyzing user preferences and viewing history, the system suggests relevant content, helping subscribers find new favorites quickly and easily.
Ensuring seamless service delivery, the system integrates with multiple other systems within an operator’s ecosystem. With professional services, including a 24/7 Network Operations Center (NOC) team, ADB provides continuous monitoring and support. This robust framework guarantees an exceptional 99.99% uptime, ensuring operators can consistently deliver high-quality service to subscribers with unparalleled reliability.
The system is built using a microservices-based architecture, which makes it highly scalable and resilient. Each component operates independently, allowing for easy updates, maintenance, and expansion without disrupting the entire platform.
The graphyne® configuration dashboard allows operators to tailor the User Experience in real-time from a single, central location. Whether deployed in the cloud or on-premises, operators can effortlessly adjust elements like colors, fonts, and icons to match corporate branding, ensuring a consistent look across multi-territorial deployments. This customization capability enhances the subscriber experience and maintains brand consistency.
graphyne® enables operators to send targeted messages and advertisements directly to users. This feature supports personalized promotions, service updates, and marketing campaigns, helping businesses strengthen customer engagement and boost revenue.
Users can control the platform and search for content using voice commands, making navigation faster and more convenient. This hands-free feature enhances accessibility and improves overall user experience.
A powerful global search function indexes content from multiple sources, including live TV, VOD, and third-party streaming services. Users can find what they are looking for without needing to browse through multiple platforms.
graphyne® offers applications for various devices, including STBs, smartphones, tablets, web portals, Apple TV, Android TV, Chromecast, and Smart TVs. The profile-based interface ensures a seamless and intuitive experience tailored to each user.
Operators can utilize a cloud-based or on-premise multi-tenant system to efficiently manage all their multi-brand or multi-country video operations from a single backend. This approach optimizes cost by centralizing management while still allowing for customization, ensuring each deployment retains its unique branding and features.
The Graphyne® Recommendation Engine:
Make your service “stick” by delivering new levels of subscriber personalization
Content is tailored to each customer
Subscribers spend far less time searching for content
Upsell new content according to your strategy and subscriber preferences

Introduce any changes quickly without software upgrades
All UI customizations can be done by you – anytime – without ADB involvement
Be available for the subscribers
anywhere, anytime.
Subscribers can enjoy the same Graphyne® TV experience as they do at home while on the move or at any other location.
Users can choose many devices to enjoy their personal Graphyne® experience including smartphones, tablets, web browsers, Apple TV, Android TV, and smart TVs.
The personalized UI framework, subscriber authentication, and interfaces to the client devices are all managed from a single graphyne® system.
Analyze and optimize:
building improved user engagement
The Graphyne® analytics module offers visually friendly dashboards to study subscriber usage styles.
With this information, operators can tailor the user experience to increase user engagement and satisfaction.
